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biscuits biscuit cake

How one small B&B gave me far better service than a £400 night 5 star hotel

My husband's Nan lives in Lowestoft, which is just a bit too far for us to make it there and back in one day. Which means we tend to head over there a couple of times in the year, … [Read More...]

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3 ways to check if your firm is guilty of ‘me too’ marketing

As I wait to catch my train into London, 3 posters caught my eye. They were all encouraging me to bake cakes to raise money for charity. Now those that know me will know that I am … [Read More...]

curvacious keyboard jazz keys

Are you an integrated firm, or a collection of sole practitioners?

I recently had the delightful experience of listening to some live jazz. Now, I love live music and if it is easy listening jazz, I'm halfway to heaven. The jazz trio actually … [Read More...]

headache problem challenge

4 ways you stop your fee earners from converting leads to clients

I was talking with a partner in a mid-tier accountancy firm, and he complained to me that "if only we were better at converting the opportunities that came our way" I think I … [Read More...]

Crayons crayon creativity

STOP hiding the marketing department’s crayons if you want to generate leads from your website

In last week's blog by Jon Baker he mentioned that if you stripped away the branding from most mid-tier accountancy practices websites, you wouldn't be able to tell the difference … [Read More...]

silver bullet

4 remedies needed to stop random acts of marketing in your firm

It never ceases to amaze me how many random acts of marketing will take place in a firm - but how much red tape and scrutiny happens to the firm's training budget. If you were to … [Read More...]

Formula One Racecar Driver racing car drive

What’s hot in marketing for mid-tier accountancy practices?

A few weeks ago Jon Baker wrote a blog about what's hot in marketing for small accountancy practices. Jon leads our small professional practices team here at Excedia. Having read … [Read More...]

silver bullet

Are all lawyers and accountants coachable?

Jon Baker, who heads up the small professional practices team for Excedia,  asks whether all professionals, such as lawyers and accountants, are coachable.  Over to you … [Read More...]

The Excedia Group

The Excedia Group Ltd brings clarity, perspective and knowledge to professionals and business owners helping them achieve their business goals. 'venture-Now', 'The Executive Village', 'The Efficiency Coach', 'Heather Townsend' are trading names of The Excedia Group.

The Excedia Group Ltd is a company registered in England and Wales; Company Number: 7448839

Registered Office: Home Ground Barn, Pury Hill Business Park, Alderton Road, Towcester, Northants, NN12 7LS